#FloridaPeanuts

Florida Peanut Federation launches #influencer program

• GOALS: Commodity Visibility, Social Interaction & Engagement, boost sales of #FloridaPeanuts
• FLEXIBLE: Demographics, Psychographics, Platforms
• SELECTION: Influencers who are Relevant, Engaging, Producing Quality Content, Authentic
• STRATEGY: Collaboration, Content Messaging
• CONTENT: Compelling, Storytelling, Visual Appeal, Educational Content
• PERFORMANCE:  KPIs, Analytics, Feedback
• RELATIONSHIPS: Engagement, Exclusive Offers, Recognition
• LEGAL & ETHICAL: Disclosures, Intellectual Property
• COMPENSATION: Paid Monetarily, Free Products, Subscription Box, and More
• OPTIMIZATION: Analyze Campaigns, Adjustments for Improvement